The theme of wear it pink this year is to ‘look good, do good’ in support of breast cancer research. On Friday 24 October people across the country will come together to find fun and stylish ways to wear pink in the office, at home or at school. Donations raised by this year’s fashion inspired event will go to Breast Cancer Campaign to fund lifesaving breast cancer research.
“Every year in Scotland more than 4,500 women are diagnosed with breast cancer. Sadly, more than 1,000 women die from this disease each year. This is why we need to support Breast Cancer Campaign’s fundraising efforts to support world-class breast cancer research that saves and improves lives, giving people quicker diagnoses and more effective treatments. I hope you’ll all join me by wearing it pink on Friday 24 October and showing your support for breast cancer research.”
For further information please contact:
Becky Endacott, PR & Celebrity Officer, T: 0207 749 3720
Notes to Editors:
A photo of Aileen supporting this year’s Wear it Pink
For more information or to register for wear it pink and receive your fundraising pack visit www.wearitpink.org.
· Breast Cancer Campaign funds innovative breast cancer research, bringing together the brightest minds to share knowledge to produce better, quicker results to overcome and outlive breast cancer.
· As of June 2014, Breast Cancer Campaign funds 90 research grants throughout the UK and Ireland, worth over £13 million including 7 grants in Scotland worth £1,354,320.
· Breast Cancer Campaign has launched the campaign ‘#spreadtheword to stop the spread’, to highlight that breast cancer is not a done deal. Visit breastcancercampaign/spreadtheword
· The Breast Cancer Campaign Tissue Bank, the UK’s first ever national breast cancer tissue bank, is a unique collaboration with four leading research institutions to create a vital resource of breast cancer tissue for researchers across the UK and Ireland. Visit breastcancertissuebank.org