The theme of wear it pink this year is to ‘look good, do good’ in support of breast cancer research. On Friday 24 October people across the country will come together to find fun and stylish ways to wear pink in the office, at home or at school. Donations raised by this year’s fashion inspired event will go to Breast Cancer Campaign to fund lifesaving breast cancer research.
Ms McAlpine commented:
“Every year in Scotland more than 4,500 women are diagnosed with breast cancer. Sadly, more than 1,000 women die from this disease each year. This is why we need to support Breast Cancer Campaign’s fundraising efforts to support world-class breast cancer research that saves and improves lives, giving people quicker diagnoses and more effective treatments. I hope you’ll all join me by wearing it pink on Friday 24 October and showing your support for breast cancer research.”
wear it pink on Friday 24 October to support Breast Cancer Campaign’s lifesaving research. For more information or to register for wear it pink and receive your fundraising pack visit www.wearitpink.org.
For further information please contact:
· Breast Cancer Campaign funds innovative breast cancer research, bringing together the brightest minds to share knowledge to produce better, quicker results to overcome and outlive breast cancer.
· As of June 2014, Breast Cancer Campaign funds 90 research grants throughout the UK and Ireland, worth over £13 million. We currently fund 7 grants in Scotland worth £1,354,320.
· Breast Cancer Campaign has launched the campaign ‘#spreadtheword to stop the spread’, to highlight that breast cancer is not a done deal. Visit breastcancercampaign/spreadtheword
· The Breast Cancer Campaign Tissue Bank, the UK’s first ever national breast cancer tissue bank, is a unique collaboration with four leading research institutions to create a vital resource of breast cancer tissue for researchers across the UK and Ireland. Visit breastcancertissuebank.org
Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women. In the UK, around 50,000 new cases of breast cancer are diagnosed each year – that’s 138 a day. Visit breastcancercampaign.org or follow us at twitter.com/bccampaign